Powerkh's Corporate Site Redesign

Project Overview

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Powerkh, a global player in design, 3D modeling, and project coordination services, sought a redesign and implementation of their corporate website. With over 200 completed projects across 11 countries, the client needed a modern design aligned with a new marketing strategy. The primary challenge was the tight timeline of three weeks, as the client was launching a marketing campaign and expanding to new markets.

UI/UX Design

Product

SEO optimization

Website

Target Audience Analysis

The target audience for Powerkh's corporate website includes professionals and stakeholders involved in construction, design, and project coordination. This encompasses architects, project managers, and decision-makers in the construction industry. Additionally, potential clients seeking reliable design and coordination services for their projects form a crucial part of the audience.

Client Objectives

and Challenges

Powerkh's need for a website redesign was driven by the necessity of an updated online presence that could support their expansion and marketing efforts. The existing website's outdated design did not reflect the company's strategic direction, necessitating a modern, visually appealing, and SEO-optimized platform. The tight timeline and the need for comprehensive services—from design through to content population and launch—posed significant challenges.

Solution and Implementation

To meet the ambitious deadline, an intensive, parallel workflow was adopted, leveraging both design and programming expertise. This approach balanced rapid development with high-quality design and effective SEO optimization. Key stages included a deep dive into Powerkh's brand identity, iterative design processes using Figma, and strategic SEO and content strategies. This ensured the final website was visually engaging, user-friendly, and competitive in online search rankings.

Outcome

and Impact

The redesign of Powerkh's corporate website was a strategic move to redefine the company's digital identity, achieving a modern and accessible online presence. Through collaborative efforts, the project successfully integrated cutting-edge design, SEO optimization, and multimedia content, exceeding Powerkh's expectations. This has laid a solid foundation for the company's compelling internet visibility and future marketing campaigns.